Attract targeted followers and convert them into customers with our social media marketing services. We’ve helped thousands of clients leverage viral media types like Reels, TikToks and Shorts to get targeted views and engagement that convert into leads and sales. Get started with our smm services today!
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Marketing We Do
Instagram Marketing
Instagram is one of the top social media platforms for small businesses looking to establish real relationships with their customers and build engagement. Our social media services team will create high-impact, entertaining Instagram Reels and carousels that give your brand the opportunity to get discovered by the right customers and ignite a lot of engagement in the comment section.
TOP BENEFITS OF OUR INSTAGRAM MARKETING SERVICES FOR SMALL BUSINESSES
- Higher brand visibility with custom-made Instagram Reels
- Increased purchases and brand loyalty from the engaging carousel posts we create
Instagram active usersevery month and half of them | 1B | Instagram usersclick on shopping | 130M |
Instagram userscheck out at least one | 200M | Indian marketersbelieve that Instagram is the top | 87% |
Userssay that they have become more | 62% | Indian teensInstagram is the best way | 92% |
Indian social media userssay that they shop | 19% | Instagram accountsof social referral shares to ecommerce | 21% |
Facebook Marketing Services
With our Facebook management services, we helped brands dramatically increase their followers and engagement on Facebook. Through Facebook Management we were able to target their ideal customer by behavior, location, interests, and other demographics. We launched efficient ad campaigns to reach their desired audiences and created valuable content to build relationships with their potential customers.
Twitter Marketing Services
X (formerly known as Twitter) is known for its current nature and short messages. People follow brand accounts on Twitter for their expertise and the unmatched value that they share. Using our social media services, we will position your company as the leader in your industry with high-value tweets and get your brand engaged in discussion threads. This will establish you as the go-to choice for the product or service you offer.
Twitter usersare more likely to be the | 53% | Tweetswith hashtags have more | 100% |
Twitter’s websitereferral traffic has | 6% | B2B companiesuse the social network | 67% |
Twitter advertisingengagement | 23% | Time spenton viewing Twitter ads | 26% |
LinkedIn Marketing Services
The biggest benefit of marketing on LinkedIn is its corporate and B2B nature. Our social media marketing services team will identify the right companies or individuals with specific positions for you to connect with. We’ll then create high-value content for your page and share it with them. This positions your brand as the most helpful and valuable, gives you intimate access to your buyers and therefore, makes you the obvious choice over competition.
- 4 out of 5 LinkedIn profiles belong to business decision makers.
- 30 million companies are on this social media platform.
- Text ads using LinkedIn Advertising can reach 17% of the world’s population.
- Sponsored InMail has a 62% open rate, on average.
- Engagement has increased 50%, year over year.
- 19% of LinkedIn users are located in the India.
- 27% of LinkedIn users are located in the India.
- LinkedIn is the most-used social media platform amongst Fortune 500 companies.
- LinkedIn marketing strategy is the #1 tactic that B2B marketers use to distribute content at 94%.
YouTube Marketing Services
Youtube is one of the top social media platforms for all kind of businesses (small, medium, large) looking to establish real relationships with their customers and build engagement. Our social media services team will create high-impact, entertaining Youtube videos and shorts that give your brand the opportunity to get discovered by the right customers and ignite a lot of engagement in the comment section.
"If you think good MARKETING is expensive, you should look at the cost of bad MARKETING"
"ITPPVT.COM"
SMM for small businesses can be hard. Our marketing firm has worked closely with many entrepreneurs to show them how it works. For some, you may experience some learning gaps from traditional thinking and marketing. But social marketing can be easily understood and conquered. Likewise, if you are looking for consultation or someone to help manage your marketing then contact our social media marketing agency. At ITPPVT Marketing, your marketing goals are our goals. Our role as a social media management company is to help you understand and utilize social media marketing so that your business profits from it!
While the action of posting social content is straightforward for most, it’s more important to consider what you post. We first like to take a step back and complete an initial audit of your existing online presence, your business as a whole, your competitors and your target audience. We don’t create content for our clients without first doing our due diligence in research. We learn everything we can about your business, your competitors and your target market. Even though we are well-versed in executing digital marketing services for industries of all kinds, we still take the time to understand your specific business.
What sets you apart from competitors in your industry? What are your USPs (unique selling points)? Why should your customers choose your business?
These are the types of questions we really dig in to answer with you. We’ll help you develop a marketing plan and find the right audience. Outside of the basics such as their age, location etc., what really drives your target audience to take action?
What goals motivate them and what pain points are they trying to solve? What do their behavior patterns look like online?
We’ll look at what your competitors are doing on social media to see if there’s anything they’re doing that resonates well with your shared target audience. Understanding what motivates your potential customers to purchase your product or service will help us in determining what to publish on your social media platforms.
The more we know about your business, your competitors and your potential customers, the better equipped we’ll be to handle your social platforms overall.
After we’ve completed some extensive research and crafted a strategy that’s specific to your business, we’ll then go on to create content for your social media platforms. The amount of content we create depends on the plan you’ve signed up for, but in general we create copy and an image (or video) to accompany that copy for every post. The call to actions we include in the copy will vary depending on which social media platforms you’re publishing on. For example, Instagram does not allow links in the copy, so we usually refer to the link in the bio. Twitter has a stricter character limit than other platforms, so we adjust your copy there accordingly.
Additionally, if you sign up for a social media platform like Instagram, we can create additional copy for features that are specific to the app, like Instagram Stories.
Earlier we mentioned that posting on social media is straightforward for most, and that’s true! But it can get tricky when you’re rolling out a pre-planned monthly calendar.
No small business owner has the time to manually, individually publish a social media post with well-thought-out hashtags across multiple platforms, several times a day. Doing so would not only deplete you of your time, but it would also leave more room for spelling and grammatical errors. We understand that! That’s why we take publishing off your hands too. We create social media content calendars for our clients a month in advance, and then we use our publishing and analytics software to schedule out the entire month’s worth of content in one sitting.
This allows us to ensure no errors are made in the posts, it saves you (and us!) time, allowing us to focus on other aspects of your marketing, and it allows your social media followers to expect regular posts from you.
What many business owners aren’t familiar with is the world of social media advertising. Behind every tweet and post, there is an advertising platform that allows you to put money behind your content. You can either “boost” your existing social media posts, or you can create completely new social media ads to run. Either way, social media advertising essentially allows you to put your content, brand and website in front of more people within your target audience, faster. Depending on what your business goals and social media goals are, there are several different types of ad campaigns we can suggest. They vary by objective.
You may have heard it said a few times that digital marketing cannot succeed with a “set it and forget it” strategy. That’s because the online landscape changes every minute of every day, and that includes social media!
It’s important to remember that “the internet” is composed of real humans whose opinions and buying behaviors are constantly changing and being influenced. That’s why we include social media monitoring with our social media services. Whether you sign up for our social media management services, social media advertising services or both, you can rest assured that our firm will be monitoring your social media efforts for you, daily. What comments and messages are you receiving from your followers? How well are people responding to your advertisements? What’s working well for your social networks and what isn’t?
Our team monitors your social media to make sure all of your followers are responded to on your business’s behalf as well as to look for any opportunities to improve your social media strategy.